Keywords
business schools
collaboration between business and academic sectors
adult education programs
relación industria y educación
educación superior
programas educativos de adultos
escuelas de administración de negocios
relación industria y educación
educación superior
programas educativos de adultos
escuelas de administración de negocios
How to Cite
Abstract
Although there is extant literature on corporate training and studies that identify it as a basic income for business schools, the dynamics between companies and business schools to successfully develop Customized Executive Programs (CEP) are unknown –by its acronym in Spanish “Programas de Capacitación a la Medida (PCM)”–. This article explores the dynamics of collaboration between companies and business schools to develop CEP in Latin America successfully. Since previous investigations are scarce, a qualitative and exploratory investigation was carried out in six Latin American countries: Argentina, Brazil, Colombia, Ecuador, Mexico, and Peru. Based on grounded theory and a case study carried out during 2017 and 2018, five CEP that was successfully developed is compared with another four CEP that presented difficulties. We used the ATLAS.ti software for data processing and analysis. The results allow us to answer the research question: How do companies and business schools collaborate in developing CEP in Latin America? The results suggest that the success of CEP depends on efficient collaboration dynamics between specific critical agents of companies and business schools throughout three phases: diagnosis, design, and implementation. The findings of this research are novel because they expand the existing literature on corporate training, help understand collaboration in executive education, offer criteria to optimize the execution of CEP, and open new lines of future research.
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